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05. Inspiration

Willow House is a boutique nature retreat in West Texas, just outside of Big Bend National Park. The property has 12 casitas on 287 acres with unobstructed views of the Chisos Mountains. Its founder, Lauren Werner, is leading concept and design on Oxido Sedona with Willow House as its guide.

12 Casitas
Communal Main House
Access to 287 Acres
Yoga Deck
Outdoor Showers

High-Design with Communal Offerings

Willow House was one of the first projects in the United States to introduce the marriage of high-end design and communal spaces. Lauren drew inspiration from South American family haciendas which now function as small hotels and Texas ranching compounds that serve as entertaining destinations for friends and family.

Lauren recognized the value that a communal ‘Main House’ can bring to a travelers’ overall experience when visiting a recreational or remote area. At Willow House, the ‘Main House’ is a stand-alone building, generous in size and detached from all guest quarters. It is a luxurious yet comfortable space for guests to cook, relax, swap stories about their favorite hikes, mix a cocktail, play games, grab a book from the library, and build a fire.

Friends, family members or guests use the communal kitchen, dining and lounge spaces as the hub of their stay, connecting with others, prepping for their adventures or simply relaxing after a day off-property.

Willow House Returns

$2.4M

Total Project Cost

$1.2M

Annual Revenue

58%

Profit Margin

29%

Unlevered CoC

61%

Projected IRR (w/ sale)

Media Coverage

Featured on Chip & Joanna Gaines' Magnolia Network show Bespoke Inns, covering boutique properties across the US.

Press Highlights

This communal, dispersed casita concept has resonated deeply with Willow House's guests and leading hospitality and design press outlets alike. In the past 4 years, this concept has been mimicked & emulated by several up and coming hospitality brands.

Design meets the desert at West Texas’ Willow House
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This West Texas Design Hotel is the Ultimate Escape
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This West Texas Design Hotel is the Ultimate Escape
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Design meets the desert at West Texas’ Willow House
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